The big lights of Vegas are one of the many tried and tested mechanisms which draw crowds in droves.
Replicating this in your own restaurant of bar may be a little impractical but you can certainly go some way towards packing a visual punch for the all important first impression. After all it can make the difference between fine wines being poured in your bar or the next bar, so why not.
Back-lit menu boards provide great interaction with potential customers; catching their attention and drawing them in with vivid colors and approachable information display stands.
Italian design ensures they also look great in daylight. The easy-open acrylic frame makes it simple to swap the artwork and as LED back-lit display frames run on low voltage it makes them both efficient and safe.